President Message

"It is satisfying to know that we are able to help our clients build the strategic roadmaps that enable them to connect and operate pivotal aspects of their business more efficiently and economically. Customer satisfaction is the hallmark by which we measure our performance, and with a 100% reference able client list, we are held to the highest standards of quality by our customers –  and within AU.

A vital component in our quest for distinction is the constant investment  in our people, facilities, and technologies. We are succeeding and growing through empowerment of the people, we are able to build a durable base of talented individuals forming the foundation of our future. Their determination and dedication continues to contribute to the overall AU harmony.

We continue to focus on having market leading facilities, which is essential to our purpose. Our Service Centers network that spreads all over the kingdom are companioned with warehouses in main cities and stock rooms supplemented to each and every service center, together with centralized call center onsite coordinators assist us to exceed customer expectations.

We do not aspire to become "very good " in all areas of our field; we strive to be "the leaders" by improving on errors and oversights by reinventing ourselves continuously. Our aim is to become a transparent embedded success story within our clients. We know that unconditional customer and staff satisfaction is the key.

The future is challenging, but I am reassured by the knowledge that we have the infrastructure in place to confidently handle any challenge we may face. The motivating factor behind our success is the realization that we provide a level of service that, frankly speaking, our competitors cannot approach."

 

Mr. Tariq Abdat

President